About Our Dealership In Alexander City, AL

At Bice Chrysler Dodge Jeep Ram, we are proud to be a part of the Alexander City community and serve the great people throughout the State of Alabama as their full-service dealership of choice. The entire staff understands how hard you work for all that you have because they provide that same level of dedication and hard work to make Bice Chrysler Dodge Jeep Ram the best that it can be Our focus is on meeting the needs of our customers, going above and beyond their greatest expectations, and showing our appreciation for their loyalty with exceptional pricing and automotive services.

It is easy to say that we care about our customers and work hard to serve them. But what is not as simple is to earn the respect and honors that have been awarded to Bice Chrysler Dodge Jeep Ram. We are very pleased to have earned the prestigious Chrysler Pentastar Award each of the last five years. This award is given to the dealerships that provide exemplary service to customers throughout the car-buying process. We are also honored to have been named Retailer of the Year Award by the Alabama Retail Association, and received the Top Dealer Award from CarGuru each of the previous four years.

How We Say Thank You To Alexander City And All Of Alabama

The staff at Bice CDJR knows that we would never have gained the level of success we enjoy today without the support and loyalty of our customers from Alexander City, Calera, Auburn, and the entire state. Our friends and neighbors in these communities continue to show their support by purchasing great new vehicles from our dealership and returning to our service department for the professional automotive care that will provide the most longevity and value. To show our gratitude to these communities, we are excited to be a part of some vital programs that benefit everyone in these towns, including:

Buy A Kid A Bike – This promotion allows Bice CDJR to partner with the Salvation Army to provide brand-new bikes for children in the community. Not only does the bike provide a means of transportation for these kids, but it also keeps them outdoors, exercising, and building healthy habits to last a lifetime.

Main Street's Jeep Drive-In – This local event fosters a sense of community, brings neighbors together for fun and entertainment, and keeps the businesses downtown thriving. We are happy to support the companies that provide jobs and security for many of the families who purchase their vehicles at Bice Chrysler Dodge Jeep Ram.

Alexander City Chamber Golf Tournament – Our support of this annual golf tournament is a small way we can help support other local and family businesses, ensure the success of those serving our community members, and give back to the community that has made our business and success possible.

While these are some of the larger activities in the area that we support, please know that there are many more that are very meaningful to our staff and the people they serve. We are very proud to be capable of offering our support to these crucial groups who help make our community a great place to live and raise a family:

• Alabama Water Ski Federation Hall of Fame

• United Way

• Alexander City Arts Council

• Benjamin Russell High School Athletics

• Horseshoe Bend Athletics

• Alabama Wildlife Federation

• University of Alabama Alumni Scholarship

• Alexander City Youth Sports Leagues

• Alexander City School System

• Local Churches

Brian Bice

President of Bice Motors

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