Alexander City, AL, June 12, 2017 - CarGurus, a leading consumer automotive car shopping website, today announced it has named Bice Motors Inc a "2017 CarGurus Top Rated Dealer." The annual CarGurus Top Rated Dealer awards are presented to a select group of car dealerships that have received the highest average ratings from shoppers who have submitted dealership reviews on the CarGurus platform. CarGurus uses shoppers' dealership ratings as well as comprehensive valuation analytics to help shoppers search their local marketplace and find great car deals from top-rated dealers.
"We are thrilled to recognize Bice Motors Inc as a Top Rated Dealer," said Sam Zales, President of Dealer Operations. "Based on CarGurus' shoppers' ratings, it is clear that the team at Bice Motors Inc is delivering a superior car shopping experience for their customers, and we applaud their high standards for excellence."
"Providing exceptional customer service is our number one priority and we are proud to be recognized as a Top Rated Dealer," said Brian Bice, President of Bice Motors Inc "I am the 3rd generation dealer at Bice Motors and our customer focused culture is why we have been in business for over 60 years."
CarGurus invites shoppers to review and rate dealerships with whom they have interacted during their car shopping experience. Dealer ratings and reviews are visible to the public on the site, and they are also factored in the algorithm that CarGurus uses to rank search results for shoppers. According to recent CarGurus poll, 78% of shoppers say they will not buy a car from a dealership without first seeking out reviews of that dealer from other shoppers.*
About Bice Motor Inc
Founded in 1952 by Aubrey Bice as a mechanical repair shop, sons Donald and Robert Bice worked with their father learning the business and operating a successful Auto Repair shop. In 1965 Bice Motors Inc acquired a stand alone Plymouth franchise which started the retail dealership. Numerous franchises were purchased through the years to complete the Chrysler line up as well as Chevrolet and Cadillac. Brian Bice, son of Robert Bice purchased Bice Motors in 1997 and continues to serve as President and is active in the daily operation of the business. Bice Motors Inc is the Lake Martin Areas #1 volume new vehicle dealership selling new Chrysler, Dodge, Jeep and Ram trucks.
Founded in 2006 by Langley Steinert, co-founder of TripAdvisor, CarGurus is a leading online automotive shopping destination focused on bringing transparency and efficiency to the car research and shopping experience. The site uses technology and market data analysis to help millions of automotive shoppers search for cars and quickly identify great deals from top-rated dealers in their local area. Today, the site serves more than 23 million unique monthly users and ranks #1 among car shopping websites in the U.S. by daily unique visitor traffic. CarGurus also has sites in the UK, Canada, and Germany.
*CarGurus Poll, 2016 n=2,000